Heartbleed and Crisis Communications
I was going to talk about Word of Mouth Marketing this week, but in the wreck of this week’s Heartbleed attack, I feel that there are more pressing matters to discuss. I knew that Heartbleed was important, as all of my news sources had been informing, warning and downright tryin
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Why you should think about Online Security
I’ve spoken a lot about branding and being open and honest with your audience. I’ve spoken about having a strong social media presence, and how good, integrated strategy can move your business forward. But what I haven’t spoken about is how all of this can be ruined by poor online sec
Read MoreFebruary 13, 2014
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