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How to write content readers want to read

Being competitive in a saturated writing market Ever heard the old advice for fledgling writers: “write what you know”? Take a moment and write it down on a piece of paper. Got it? Good. Now crumple it up and throw that piece of paper into the trash bin. Let any memory of the idea fad
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July 08, 2014
by Sean Sullivan
0 Comment
blogging, Communications, journalism, online writing, Tips

5 Communication lessons taken from Journalism

  It’s tempting to jump online and immediately churn out blog posts as quickly as you can. The Internet is a confusing place and it’s difficult to know what will catch people’s attention. The easiest solution is to try writing everything — until someone bites. But it’s a poor way
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March 14, 2014
by Sean Sullivan
0 Comment
blogging, Communications, journalism, online writing, Tips

Spritz – A new way to read?

This week’s blog will be short (yay head-cold!) and by short I mean “normal blog length” as most of my blogs end up  reaching 800 to 1,000 words. (Lucky you regular blog readers! Newcomers! Here are some links to some of my other blogs!) This week a good friend of mine pointed o
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February 27, 2014
by Shannon Stucky
1 Comment
brand managment, Reading

Reading for Business

Reading Habits I saw this infographic last week talking about the habits of the worlds wealthiest people. It talked about them getting up early, about maintaining a to-do list, staying healthy and setting goals. But what really caught my attention was that many of their habits involve
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January 24, 2014
by Shannon Stucky
0 Comment
Communications, infographics, Reading, Tips

Dots and Dashes: A Punctuation Lesson

  Now most people don’t think twice about the dots and dashes that they use in their day to day writing (and morse code has been out of fashion for a long time). But like most punctuation that goes unnoticed and unobserved, a dash (-) an en dash (–) and an em dash (—) are often i
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December 11, 2013
by Shannon Stucky
6 Comments
Communications, Editing, online credibility, punctuation

Business Email Etiquette Part 2

  With the success of my previous post on Business Email Etiquette, which you can’t see by the comments on the page, but by rather the number of people who mentioned it to me in person, I decided to do a follow up blog to hit on a few more points that I missed. Apologies for the
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November 27, 2013
by Shannon Stucky
0 Comment
Communications, email, online credibility

Grammar for Daily Business Communications

While Stephen Fry has a point about grammar nazis being insufferable peons, the fact remains that business communications, especially online ones should be given the focus and the time it deserves. Note: All of my arguments are for written communications and not verbal ones. In order
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September 23, 2013
by Shannon Stucky
0 Comment

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